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Listar por autor "Solakis, Konstantinos"
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Artículo
Dart model from a customer's perspective: an exploratory study in the hospitality industry of Greece
Solakis, Konstantinos; Peña Vinces, Jesús del Carmen; López-Bonilla, Jesús Manuel (Business Perspectives, 2017)The customers are an essential element for marketing decisions and became a factor decisive to develop collaborations with ...
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Artículo
From value co-creation to positive experiences and customer satisfaction. A customer perspective in the hotel industry
Solakis, Konstantinos; Peña Vinces, Jesús del Carmen; López-Bonilla, Jesús Manuel; Aguado, Luis F (Vilnius Gediminas Technical University Press, 2021)This study evaluates whether the Value Co-creation (VCC) process in hotels contributes to positive guest experience and ...
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Tesis Doctoral
S-D- logic and co-creation in tourism industry.
Solakis, Konstantinos (2018-09-24)Nowadays, Value Co-Creation (VCC) has become a central paradigm for many scientific disciplines, including strategic ...
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Artículo
Value co-creation and perceived value: A customer perspective in the hospitality context
Solakis, Konstantinos; Peña Vinces, Jesús del Carmen; López-Bonilla, Jesús Manuel (Elsevier, 2022)Using the DART (dialogue, access, risk, and transparency) model as a core framework of value co-creation (VCC), and in the ...